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Product Management - Requirements Gathering and ROI Analysis Practice Project


Build your skills at the very beginning of the product management process, in ideation and conceptualization.

You are a new product manager for a technology company serving insurance carriers and policyholders. Your VP of Product asks you and a Senior PM to conduct an expert interview from which you will extrapolate key products requirements and facts to address your VP's specific product questions. After understanding the requirements, you will design a solution, put together a market sizing analysis which will include quantifying the business upside, and create a deck summarizing your findings for the VP of Product.

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  • Project duration
    ~ 4 hours
  • Prerequisites
    None

ABOUT YOUR PROJECT AUTHOR


Sean Smith

Sean is a Senior Product Manager at TRUX, a cloud-based construction logistics platform that services the dump truck market. His team manages revenue products for contractors and material producers. Prior to joining TRUX, Sean was a Management Consultant at Oliver Wyman and PwC where he worked with financial services clients on technology strategy and major digital transformations. Sean chose to move from management consulting to product management to combine his passion for technology with the ability to drive impact on a balance sheet. Sean has a BS in Computer Networking and Information Systems from Wentworth Institute of Technology.

FAQs


Can I work with other students enrolled in the project? How can I get help?

You will be able to join a global Slack workspace for each project where you can communicate and collaborate with current students and your instructor.

Will I need to download and install any software for this project?

No, not necessarily. There are Excel and presentation tasks, but if you don't have Microsoft Excel and PowerPoint or other spreadsheet and presentation software, you can always create a Google Account and use Google Sheets and Slides for the tasks.

Will you have more product management practice projects at some point?

Yes - many more! :)

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